Assignment:
Highlight how the wealth of research and information that comes from Green Light is incomparable to other research programs.

Primary Audience:
Corn and soybean farmers in Indiana, as well as portions of Illinois, Ohio, and Michigan.

Strategy:
Share how the Specialty Hybrids commitments of Valuable Relationships, Localized Research through Green Light and Increased Yield Potential provide farmers with the tools they need to maximize yield potential and achieve success.