Your Brand Is Bigger Than You Think.
I’d like to just make sure you’re aware that your brand is a lot bigger than you probably think it is.
As a matter of fact, it’s downright humongous.
A brand is not its color pallet.
A brand is not its design elements.
And a brand is not its logo.
That stuff, although important, are only triggers—mnemonic devices—that help reveal to a prospect those feelings and opinions they already have stored about your brand.
A brand doesn’t need pretty colors or fancy design elements to be engaging—only an honest and interesting narrative.
A brand doesn’t need a bigger logo to get noticed—just something large enough to take all the credit for when it does.
But forget that stuff.
When you get to the core of what a brand stands for, you can move past all the gimmicks and focus on what’s important: Staking a claim on that important piece of real estate inside the consumer’s mind.
And to do that you need Ideas!
And the reason for that is simple: People first buy into ideas. Then they buy products that deliver on those promises.
It takes a proven marketer with experience and know-how to consistently create selling Ideas that move people, as well as product.
Problem-solving and creating big marketing Ideas is what I’ve dedicated my career to.
So, give your brand a competitive advantage and go with a proven marketer who consistently delivers world-class Creative Ideas and strategies.
Rob Petrovich Marketing doesn’t make ads.
There’s a difference.
Rob Petrovich Marketing
Let’s discuss what it can be.